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Joao Pequenao (CERN Media Lab)
October 11, 2017 @ 4:00 pm - 5:00 pm
New Approaches in Science Communication at the CERN Media Lab
As the world’s largest Particle Physics Laboratory, CERN is often in the media spotlight. Physics results from the last few years and the high profile of the organisation increased the public interest in its the nature, operations and outcome.
In order to connect with the public in an efficient and enticing way, a special team was created to conceive and implement educational resources using state-of-the-art technology and novel approaches to difficult scientific communication problems.
The CERN Media Lab team produces interactive installations which have been featured in venues all over the planet, is helping several Science Centres conceive their new exhibits, helped dramatically change the perception of CERN to its visitors and on the way contributed to the education and entertainment of many people all over the globe. In this presentation we will have a peek into the technology developed, the projects, the context and scope, and hint about what will come in the future.